Sjoerd is an entrepreneur for more than 17 years and he is a co-founder of Refresh Interactions. We accompany organizations to transform into communities. This is done by a process of building strong relations inside and outside the organization; relations based on trust and a common purpose. In organisations we build capacities on individual, communal and institutional level.
Sjoerd is always looking for deeper layers and essence; stories that reveal patterns of why people are engaged with one another and what are the root causes of why systems are behaving in a specific way.
As being educated in communication & marketing, art-direction & design and classical music (piano), Sjoerd has developed a unique perspective on how things are related. From this perspectives he accompanies organisations to develop creative ways of observing, thinking and doing; he helps to develop an authentic narrative of what makes the community work; and he stimulate to think systemically and to consider different perspectives before setting out a new direction of travel.Back to our team overview